New Clangers deal for Coolabi Group with Whitehouse Leisure
Today, independent international media group and rights owner, Coolabi Group, announces a deal with Whitehouse Leisure, the market leader in supplying licensed plush toys to the leisure industry.
Available from Easter 2017, the firm will be producing Clangers key rings, bag clips and porcelain mugs, as well as plush of all sizes, for distribution in the UK and Eire, via leisure and amusement channels.
The deal comes at the end of a busy, live and interactive summer for the hit pre-school brand, which has been spreading kindness on the Clangers’ hugely successful tour of family friendly festivals. The appearances ran from May to September, engaging with tens of thousands of families across the nation, taking in 6 festivals including OnBlackheath, Bluedot and Camp Bestival.
The tour, which included a brand new space-themed mini-show, costume character meet ‘n’ greets, storytelling sessions, giant inflatables, crafting activities and even animator Q&As, demonstrated the UK’s love for the Clangers in the leisure environment and pro-actively put the brand front of mind with fans new and old, taking in children, families and adults.
Ian Whittingham, Business Development Executive at Whitehouse Leisure said, “The Clangers broad age appeal works perfectly in our industry, and the products will make a fantastic addition to our licensed portfolio.”
Fée Heyer, Senior Licensing Manager, Coolabi comments, “Whitehouse are a leader in their field and this circuit of distribution. They have a very talented creative team and an infrastructure which allow them to supply the market with high quality products.
They are a fantastic addition to the Clangers family!”
For more information please contact:
Marie Clare Scott – Sundae Communications / marieclare@todayissundae.co.uk
0161 711 0517 @todayissundae / www.todayissundae.co.uk
About Coolabi Group
Coolabi Group is a leading independent international media group and rights owner specialising in the creation, development and brand management of children’s and family intellectual property rights.
The group has particular expertise in books, television and digital.
Coolabi owns the rights in over 20 TV series and some 360 half- hours of programming; it has shows airing in more than 140 territories on channels including: ABC, Cartoon Network, CBeebies, CBBC, Clan / TVE, Disney, F5, ITV, Kika, Nickelodeon and Sprout.
Brands owned and represented by Coolabi include the much-anticipated remake of Clangers, currently airing on CBeebies, and Scream Street, currently broadcast on CBBC. Other properties include Beast Quest, Domo, Poppy Cat, Purple Ronnie and the Smallfilms’ properties Bagpuss and Ivor the Engine.
The group also creates original series fiction for publishers and has created some 100 published series, consisting of over 1,000 books, sold in more than 40 languages. Four of these series, Warriors, Beast Quest, Animal Ark and Rainbow Magic have sold over ten million copies each and Coolabi is currently working on brand extensions for some of these properties the latest example being the hit new Beast Quest mobile game, co-produced with Miniclip.
