May 14, 2013

Poppy Cat continues outdoor adventures this summer at LolliBop Festival

Coolabi’s hit preschool brand, Poppy Catis continuing its busy outdoor adventure campaign with a packed summer schedule of fun for all the family. The star of the hit pre-school series on Nick Jr, is headlining the LolliBop Festival at Queen Elizabeth Olympic Park, Stratford, from 16th – 18th August 2013, with over 45,000 people expected to attend over three days.

The LolliBop Festival is the UK’s biggest ever festival for kids under 10, and the first ever children’s event to take place at Queen Elizabeth Olympic Park. It encompasses some of the best-loved names in children’s entertainment, as well as quality theatre, crafts and activities.

For the second year running, children can get healthy and dance along to an energetic ‘Copy Poppy’ dance routine, where families are encouraged to mimic the costume character’s dance movements in time with the Poppy Cat theme tune.  Story reading sessions, featuring Macmillan’s Poppy Cat books, will also be available to families, as well as meet and greets with Poppy Cat herself.

Director of Content, Michael Dee comments, “LolliBop is an extremely popular event in the UK for mini festival goers. It is the only festival where all of the entertainment is aimed at children and their families, and we are delighted that Poppy Cat is headlining the event this year. It is set to be a sell-out!”

The Poppy Cat TV show is a celebration of adventure as Poppy Cat and her friends embark on exciting journeys through fantastical lands. Told with humour and great heart, these stories give children a glimpse of their own potential for imaginative play and creativity.

Poppy Cat currently airs every weekday on Nick Jr and Nick Jr 2. For more information on the pre-school series, please visit www.poppycat.com, or become a fan of Poppy Cat’s on Facebook (www.facebook.com/officialpoppycat) or Twitter (www.twitter.com/PoppyCat_).

For more information or tickets to the LolliBop Festival, visitwww.lollibopfestival.com. For further information and a background on the company, visit www.coolabi.com.

ENDS –

For additional press information and images please contact:

Cassandra Sananes,  Cassandra.sananes@coolabi.com, 02070040980